Episode 35, aired 21 Feb 2025 (“Green Business And Big Dreams”)
Nidhis Grandma Secret
Natural herb haircare brand
Did the deal close?
Nothing on record yetStill trading
We looked and found nothing either way. Indian filings can take 12 to 18 months to show up. This is not a sign that the deal fell through.
- Trading
- Still trading · Statutory filing in the last 24 months (thecompanycheck.com, 11 Sept 2026)
- What we found
- Entity confirmed from the brand's own terms page: grandmaasecret.com is owned and operated by NRD CONSUMERS PVT LTD, Sector 65 Gurgaon. All three named founders Rajat Dua, Nidhi Tuteja Dua and Rajni Dua are directors. Paid-up 5.56 Lakh with no post-air change; only a small pre-air HDFC charge. Confidence: high.
- Sources
- quickcompany.in · search-snippet, 8 Sept 2026
- grandmaasecret.com · vendor, 11 Sept 2026
- thecompanycheck.com · registry, 11 Sept 2026
- thecompanycheck.com · registry, 11 Sept 2026
- 1 more in the evidence log
- Checked
- 11 Sept 2026
- History
- 11 Sept 2026 · Trading: unknown → still trading
Know what happened? Email corrections@afterpitch.club with a link and we log it within a week.
How we decide each status · What changed recently
Nothing yetOn air
- Asked for
- ₹ 70 Lakhs for 2% equity
- Deal as aired
- ₹ 70 Lakhs for 5% equity and 1% royalty until 70 Lakhs are recouped
- Sharks in the deal
Anupam Mittal- Sharks on the panel
- Aman Gupta, Vineeta Singh, Anupam Mittal, Peyush Bansal, Kunal Bahl
- On-air amount
- ₹70 lakh
Company registry
- Legal entity
- Nrd Consumers Private Limited
- CIN
- U24304DL2020PTC369912
- Registry status
- Active
- Incorporated
- 14 Sept 2020
- Paid-up capital
- ₹5.56 lakh
- Last AGM
- 30 Sept 2025
- Directors added after the air date
- none; Rajni Dua and Rajat Dua from 2020-09-14, Nidhi Tuteja Dua from 2023-08-16
- Charges
- open charge 505000 with HDFC Bank registered 2022-02-14, pre-air
- Source
- thecompanycheck.com
In the press and data vendors
Evidence log
Every source we opened for this company, with the date we saw it.
| Date | Kind | Source | What it shows |
|---|---|---|---|
| 8 Sept 2026 | search-snippet | quickcompany.in | Name searches for Nidhi's Grandma Secret returned only unrelated companies. |
| 11 Sept 2026 | vendor | grandmaasecret.com | Terms: 'Grandmaasecret.com is owned and operated NRD CONSUMERS PVT LTD', 55-001 Emaar Floors Premier, Sector 65, Gurgaon |
| 11 Sept 2026 | registry | thecompanycheck.com | Nrd Consumers Private Limited, U24304DL2020PTC369912, Delhi, Active |
| 11 Sept 2026 | registry | thecompanycheck.com | Active, incorporated 2020-09-14, ROC Delhi, authorised 30 Lakh, paid-up 5.56 Lakh, last AGM 2025-09-30, last BS 2025-03-31, directors Rajni Dua and Rajat Dua (2020-09-14) and Nidhi Tuteja Dua (2023-08-16), open charge 5.05 Lakh with HDFC Bank from 2022-02-14 |
| 11 Sept 2026 | press | indianretailer.com | 70 Lakh for 5 percent plus 1 percent royalty from Anupam Mittal |
Operating-status evidence tier 2: Statutory filing in the last 24 months.
Keep going
Also in episode 35