Episode 21, aired 3 Feb 2025 (“Game, Glam And Green”)

Rubys Makeup

Makeup brand

Did the deal close?

Nothing on record yetStill trading

We looked and found nothing either way. Indian filings can take 12 to 18 months to show up. This is not a sign that the deal fell through.

Trading: Still trading · Statutory filing in the last 24 months (thecompanycheck.com, 11 Sept 2026)

What we found: The Wikipedia row calls this 'Rubys Makeup'; the brand is Ruby's Organics. Entity confirmed twice: the brand's own terms page says the business is registered under RK Cosmetics Private Limited, and the registry row carries rubysorganics.in with founder Rubeina Karachiwala as director. Do NOT use Ruby Organics Private Limited (U24112MH2003PTC054674, directors Ravi Kumar family) - different company. Confidence: high.

Sources

Checked

11 Sept 2026

History

Know what happened? Email corrections@afterpitch.club with a link and we log it within a week.

Asked for: ₹ 1 Crore for 2.5% equity
Deal as aired: ₹ 1 Crore for 8% equity
Sharks in the deal: Kunal Bahl
Sharks on the panel: Namita Thapar, Aman Gupta, Vineeta Singh, Ritesh Agarwal, Kunal Bahl
On-air amount: ₹1 crore

Legal entity: Rk Cosmetics Private Limited
CIN: U52100MH2019PTC326741
Registry status: Active
Incorporated: 14 Jun 2019
Paid-up capital: ₹1.44 lakh
Last AGM: 30 Sept 2025
Directors added after the air date: none; Rubeina Fakhruddin Karachiwala and Veraf Fakhruddin Karachiwala both appointed 2019-06-14
Charges: open charges 9500000; satisfied charges 6750000
Source: thecompanycheck.com

4 Feb 2025: Business Today covers founder Rubeina Karachiwalla securing the deal; Indian Retailer funding alert describes Kunal Bahl taking 8 percent for 1 crore

Every source we opened for this company, with the date we saw it.

Date	Kind	Source	What it shows
11 Sept 2026	vendor	rubysorganics.in	Terms page: the website is owned and operated by Ruby's Organics, business registered under RK Cosmetics Private Limited
11 Sept 2026	registry	thecompanycheck.com	Rk Cosmetics Private Limited, U52100MH2019PTC326741, Mumbai, Active, website rubysorganics.in
11 Sept 2026	registry	thecompanycheck.com	Active, incorporated 2019-06-14, ROC Mumbai, authorised 10 Lakh, paid-up 1.44 Lakh, last AGM 2025-09-30, last BS 2025-03-31, directors Rubeina and Veraf Karachiwala from 2019-06-14, open charges 95 Lakh, satisfied 67.5 Lakh
11 Sept 2026	registry	zaubacorp.com	Name-only candidate REJECTED: Ruby Organics Private Limited, incorporated 2003, directors Ravi Kumar, Ruby Ravi Kumar, Rumy Ravi Kumar
11 Sept 2026	press	businesstoday.in	Founder Rubeina Karachiwalla secures the Kunal Bahl deal

Operating-status evidence tier 2: Statutory filing in the last 24 months.

Also in episode 21